Med & Skin
An online store of professional cosmetics on OpenCart for the British and European market — a custom theme, a complex catalog structure, multi-currency and European payments with taxes.
We built a network of OpenCart stores of professional cosmetics for the UK and EU markets.
About the project
Med & Skin (M&S Pharma Group) is a UK-based distributor of professional and medical cosmetics working with Holy Land, Skin Tech, PRX, RRS, Dr.Pen and other brands. The company sells to end customers and professionals — doctors and cosmetologists — at the same time, and operates in several markets. We built and evolved their OpenCart-based online stores.
Goal
Build a full OpenCart store with a well-thought catalog structure for a large range, support for multiple countries, multi-currency and European payment and tax rules, plus separate access for professionals. Plus business-logic enhancements and SEO.
Solution
- A custom responsive OpenCart theme to the brand
- A thought-out catalog structure: navigation by categories, indications and product type — convenient for both the client and SEO
- "Professionals only" access: a medical-license gate, hidden prices and products for unauthorized users
- Multi-currency (£ / €) and European payment methods (Visa, Mastercard, PayPal, Apple Pay, iDEAL, Bancontact, Maestro)
- EU tax (VAT) setup, delivery and shipping rules
- Business-logic enhancements: kits, pre-orders, gift certificates, an affiliate program
- SEO updates: clean URLs, catalog structure, meta data
- Module setup and refinement, blog, newsletter, event-booking integration
- Several stores for different countries on a shared base
Result
The client got a scalable network of OpenCart stores that spans several countries, correctly calculates currencies and taxes, separates retail and professional buyers and is easy to manage. The complex range is organized so a product is easy to find by category, indication or type.
We got a store that works correctly across several countries at once — currencies, taxes and professional access are all taken care of.